ABOUT ME
Hey, I’m Dee!
After years in the 9-5 grind and suddenly losing a close family member, I realized I wanted more—a life of ultimate freedom, purpose, and the opportunity to help others.
Drawing on my experience as a Chief Operating Officer (COO) in my corporate career and running my own online businesses,
I'm here to help you transform your passion into a wildly profitable online course—so you can wake up to sales notifications, spend more time with family and live your first-class freedom lifestyle.
My Story Timeline
My mom worked over 40+ years in a stressful 9-5 corporate job. She was constantly working after-hours, evenings and weekends because she was worried about losing her job.
I saw first-hand how much of her life she sacrificed and missed out on, and I knew I didn’t want that to be my future.
I wanted to create a life of ultimate freedom for myself and my future family, but I just didn’t know how...
I took every job I could
So during college, I constantly juggled 3-4 jobs...
From scrubbing toilets at a breakfast diner at 6am to being my school’s mascot and selling my belongings on Facebook...
You name it, I did it. Just to figure out how to create financial freedom in my life.
Then in 2016...
Just a few weeks before my college graduation, everything changed.
My close cousin, who I considered a brother, tragically passed away at 20 years old. I was 21.
Grieving this loss, I hit rock bottom.
I had to get really real with myself and ask what I
truly wanted in life.
From that point on, I gave up on what everyone “told me I should do with my life” (like getting a job for 40+ years and retiring at 65), and dove head-first into entrepreneurship.
I first started with e-commerce (selling physical products online) and did that for 5 years.
Things started off pretty rocky as I had zero business skills or experience, but once I got the hang of it, my business started gaining traction.
I created eco-friendly beach towels out of recycled plastic bottles & the sales started coming in.
Business started really picking up and big-name brands like Disney and Hilton started reaching out about my products 🤯
Things were going well at this point, traction was picking up, and orders were coming in.
I was distributing my products across North America.
Then in 2020...
The pandemic hit.
Supply chains got backed up, and my inventory got stuck in the middle of the ocean.
Since I was selling physical products, the cost to manufacture and ship my product skyrocketed (more than doubled), leaving me with no profit margin.
No business. No money. Back to square one we go.
I closed that business and went back to a 9-to-5 job as a Chief Operating Officer (COO) for a startup marketing company in California.
I built them an automated sales system and we grew the marketing agency from $0 to $100k per month, within 4 months.
This was fun, however being head of operations for a startup company meant I was working crazy long hours and had no time for anything in my life other than work...
It became clear—I needed to build my own business again, but a business model that didn’t require physical inventory or shipping, and that gave me both time and financial freedom so I could set my own hours, spend more time with my family—and help others do the same.
The solution?
Online Courses & Digital Products.
But I wanted to take things a step further and simplify the entire process:
Step #1: Use AI to help make creating courses, and digital products faster, easier, and way more fun.
Step #2: Market on Instagram, without creating content 24/7. Only film yourself 3 hours a month and/or post faceless content, and delegate the rest.
Step #3: Sell your course & digital products on autopilot using an automated sales system.
I tested out this 3-step process by creating a few digital products (PDF guides) and online courses with the help of ChatGPT, batch-filmed myself, set up a simple automated funnel and started posting reels on Instagram.
Things were a little slow the first month as Instagram was trying to figure out who to show my content to, but after a couple weeks... things started working.
One video went viral... then another...
and another 🤯
The videos got a combined 10M+ views, my account gained 40k followers, 20k people joined my email list, and my leads grew over
2 million%. My mind was blown. This works.
Now, I make a full-time income creating & selling my own educational courses and digital products with the help of AI and automated systems.
No inventory, no shipping, no headaches 🙌🏼
and I get to help others 🫶🏼
Creating and selling online courses and digital products is by far the most fulfilling freedom-based business you can do. Not only can you work from anywhere, but using your knowledge and passion to help others is one of the best gifts you can offer this world.
It’s truly a win-win for everyone.
It’s been quite the journey for me throughout the years, but I’m so grateful that I made the decision to get started and put my future, along with my family’s future—first.
Online courses and digital products have
now given me the freedom I always dreamed of.
Working from anywhere, setting my own hours, travelling the world, and enjoying time with my family and friends.
I want you to know that you have the power to change your life too.
All it takes is one decision to make this Day 1, instead of "one day", and learn more to get started.
If you’re ready to create a life of freedom, this is your sign to start.
Click here to learn more about how we can work together and unlock the
life you’ve always wanted ⤵
This is your time and you’re ready for the next step.
I look forward to supporting you along your journey.
Deanna Foster,
Founder & CEO of Whatsuplife™